Sales Tip of the Week from Mike Leeds – Pro Sales Coaching
Just one call a day!
That’s approximately 250 calls per year. Good things will happen when you make 250 new prospecting calls per year (even better is 2 per day = 500 per year, and so on).
I have a client that no matter how busy they with their current clients, makes 1 ice-cold prospecting call per day. She calls it her "Random Call of the Day" and it usually is at about 9:30 every morning (when it's time to refill her coffee). So far for the year, she has converted 18% of these calls to clients, and another 13% are in the current pipeline. That's nearly one third of her total calls resulting in sales or future potential. These are excellent results for prospecting calls! The secret to her success is that she has no fear whatsoever making 1 call. She truly believes that the worse thing that can happen is that they say "no" or don't return her call. That's okay with her, because the answer was already "no" before she made the call. "Anything I get is a bonus" she says.
In the words of Col. Hannibal Smith of the A-Team, "I love it when a plan comes together!"
Have a great holiday weekend!